14th in the tough 35-39 AG, Brad Phillips finished...

4.21.13

Megan Weldon, Brad Twigg, and Stephanie Twigg all...

4.13.13

4th overall female 18th overall.  Jenny Clark ran a...

4.13.13

Kevin started 2013 off very nicely with a 4:14:19...

4.7.13

If you are interested in taking your athletic performance to the next level - whether that next level is beginning a training program for the first time, improving your personal best time, winning your age group, or turning professional - you came to the right place.

Joe Company, PhD is an experienced coach and experienced athlete.  He applies sports science as well as his personal experiences as a coach and athlete to customize training programs for all abilities of athletes.  Joe's mission is make your training and racing experience as rewarding as possible. The goal is to help you become a healthy, successful, complete athlete by providing a training plan that helps you reach your goals while maintaining balance in your life.

In addition to custom training plans, Joe offer laboratory bike and run VO2max and lactate testing as well as 'field testing' for bike power. These tests allow unparalleled optimization of your training plan.

It is time to take the guesswork out of your training!

 

Philosophy
Philosophical musings about all things training, racing, life...

Nutrition
Nutrition just might be the 4th discipline.
Science
Scientific articles to maximizing your endurance.
Training
Specific workouts to enhance your performance.

 

  • Good luck #ECoAthletes at Memphis in May, Triple T, Kansas 5150, and Tempe International Triathlon. #RevealYourFitness 13 hours 27 min ago
  • Graduation day! Many thanks to Dr. Frank Booth. http://t.co/DhEOyzpdhu 20 hours 24 min ago
  • @cermaknm -fellow scientist n avid exerciser. heres vid to inspire. pls vote. she's awesome. http://t.co/VMUxgdL0ts 1 week 3 days ago

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Measure to Excel

In the January 26-27 Wall Street Journal, Bill Gates wrote an article titled, "My Plan To Fix The World’s Biggest Problems – Measure Them!"  The take home message was:  without feedback from precise measurements, any progress is destined to be “rare and erratic.”  Gates writes, “You can achieve incredible progress if you set a clear goal and find a measure that will drive progress toward that goal.”  

Yin for Runners Sequence

Over the years, I have come to appreciate a restful, meditative style of yoga called Yin Yoga. Yin is practiced “cold” without warming the muscles. This allows you to bypass giving the muscles a stretch, allowing you to target the deeper connective tissue - fascia, ligaments and tendons. 
I like the following sequence for the many aches and pains that running can produce. I find if I practice this sequence once a week, I can avoid many chronic injuries. 

2013 Winter Swim Training Opportunity!

For folks in the Columbia, MO area:  Macher's Swim School and Endurance Company are teaming up to offer a Swim Technique Class specifically geared for triathletes.  The class begins next week and is offered through April.  
The purpose of the class is to complement your normal swim training by spending 1 hour per week working on technique and swim strategies that you can apply to your day-to-day training.  Swim guru Joanne Macher will be on deck to provide personalized stroke analysis and drills.  I (Joe) will also be on deck to add triathlon-specific insights, help folks with stroke work, and answer swim-training questions.

2012 ECo Wrap-Up

As we wrap up the 2012 season, I wanted to say THANK YOU to everyone who is part of the ECo family.  I was very impressed with how hard the athletes worked this year,  how open the athletes were to adapting to new training, and how well the athletes performed.  ECo athletes are part of a group of incredible athletes who have chosen to train wisely, work hard, and redefine their limits.  The results speak for themselves. 

High-intensity interval training – is it right for you?

In the October 1996 issue of Medicine & Science in Sports & Exercise, Izumi Tabata showed that a high-intensity intermittent exercise or High-intensity interval training (HIT) protocol had better aerobic and anaerobic improvements than long-duration endurance exercise (1).
 

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Endurance Company LLC
Joe Company
(573) 326-9618
joe@endurancecompany.com


 

 

© 2012 Endurance Company, LLC - Joe Company - joe@endurancecompany.com